Bill Victor | Design Leader

I lead design teams and collaborate with cross-functional partners to deliver successful and intuitive products. My process includes discovery, research, ideation, and validation. I foster an empathetic, problem-solving team culture that brings together user-centered design and data-driven decisions to deliver products that add measurable value. I have a long history of using design thinking and strategies to produce delightful application experiences that help people communicate and connect.

My Design Philosophy

My design philosophy is built on three key pillars:

Empathy, Simplicity, and Scalability.

I start by deeply understanding user needs to ensure every design solves real problems and delivers intuitive, delightful experiences. I’m passionate about distilling complexity into clarity, making even the most advanced tools accessible and empowering for users. At the same time, I focus on building scalable design systems that bring consistency and efficiency across teams and products.

Collaboration is at the heart of my approach—I work closely with product, engineering, and stakeholders to align design with business goals and user outcomes. I also believe in leveraging data and research to guide decisions, ensuring our work has measurable impact. Finally, I’m committed to fostering strong design teams by mentoring and creating environments where people can thrive and do their best work."

If you're looking for a leader who can elevate your product design initiatives and foster a culture of user-centered innovation, I'd welcome the opportunity to connect and explore how we might work together to drive your organization's design vision forward.

My Accomplishments:

  • Scaled the Product Design & Research department at Tealium by 75%

  • Winner of a 2022 UserTesting iLLUMI Award

  • Established the Product Design department at PGi

  • Provided design leadership to over ten SaaS collaboration applications

  • Provided a user-centered experience to millions of collaboration and virtual event participants

  • Helped grow SaaS revenue from $8M to $200M

  • Scaled the design team to one to ten full-time designer resources

  • Directed remote resources and agencies

  • Worked with executive leadership to execute company strategy

  • Established formal early discovery and research processes

    • Usability testing & proposal validation

    • Qualitative and quantitive research.

  • Established the GlobalMeet Design System

    • Defined and evolved to the GlobalMeet design guidelines

    • Partnered with engineering to create the GlobalMeet component library


Outside of work, I spend my time playing guitar and recording music. I love doing anything outdoors, especially on the water. Paddle boarding, kayaking and hiking are favorites. At any given time I’d rather be in Hawaii. I listen to all kinds of music, but love surf rock and “Proper Rock ’n’ Roll” most of all. I’m equally fascinated by exploring new technology and getting distracted by retro indulgences. I’m interested in records, arcade games, pinball, pop art, and cars. Don’t drive like me.